With the current convergence of media into an ever more on-line environment, so the companies and industries which provide our media are beginning to converge as well. For a company to survive in today's highly competitive trading environment it has to be flexible and bringing related services together under one roof is one way in which the company of today is adapting.
So rather than getting your phone service and your internet service from two different providers you can now find many home phone and broadband package UK providers battling it out for your business. Better yet, because the industry is so competitive you can find some really good deals.
It wasn't so many years ago that an unfeasibly slow dial-up Internet connection would cost you the best part of �20 a month. Back then I can remember the boffins saying you would never get a standard telephone line to receive faster than 56k. How wrong they were. ADSL Broadband technology came along and you can now receive the Internet at breakneck speeds for a similar price.
With the proliferation of broadband comes the ability to stream voice and video. Something which has the media companies shaking in their boots. This is another factor driving the convergence which I talked about. In a reaction to the threat from free communication over the Internet many UK companies are now offering great deals on your landline home phone and broadband package.
Believe it or not there is even a provider offering a free 8 Meg broadband connection conditional on the fact that you will also take your home phone service from them. This is standard practice. The deal has been very popular in the marketplace and this company have experienced a massive take up of their free broadband service.
The great thing about the Internet is that it takes no prisoners when it comes to business. We the consumers benefit because our various media providers have to work harder to earn our loyalty. If you've been wanting to switch your phone provider but couldn't face all the hassle then now could be good time to bite the bullet. For less than the cost of a Friday night out you can now enjoy lightning fast Internet and unlimited phone calls to any landline in the UK. Doesn't get much better.